MARKET 

• The home market of tomato paste, ketchup and tomato sauces is not satisfied. Now tomato paste, ketchup and tomato sauces are highly marketable and competitive goods.
• The 80 % of home market is production of foreign origin, frequently of poor quality. Due to new customs and tax demands and unprofitable conditions of payment (advance payment) and complicated system of certification, volumes of foreign products on a home market most likely will be reduced.
• The home market will be gradually filled in with production of domestic manufacturers.
• There is background for export of the domestic manufacturer production first of all in Russia.
• The potential competitors of the Kiliya canning factory in Odessa region practically are absent, since the existing factories can not issue production appropriate to modern requests for the nomenclature and packing.